Design Work by FRANCISCO VILLANUEVA

Industrial Design

My design process is driven by curiosity, international experience, and interests in Art and Architecture. I take a unique approach to each project, understanding and analyzing all variables to make strong design decisions. I use my degrees in Industrial Design and Mechanical Engineering to achieve the client’s vision with functionality and style.
Product Visualization

I am passionate about communicating feelings and emotions through colors, forms, and light. I believe we can create memorable moments and experiences with art. I approach each project with a clear objective in mind. From there, I select the right digital techniques and tools for the job.
SPACES

During my time as an Exhibit Designer, each project involved a client briefing, budget, brainstorming, project timeline, 3D modeling, 3D renderings, and final presentation for client approvals.

Professional experience

technical designer | aluvision | duluth, ga (2024)

Detailing technical & production drawings. Producing 3D visualization of exhibit booths and other
structures. Generating quotes using InMotion material requirements planning software program.
Working closely with the account management department to deliver the best engineering solutions
within specified timeframes. Identifying process improvements and opportunities to enhance efficiency.

Technical Design Engineer / R&D | Francois & Co | Atlanta, GA (2021)

Developing and visualizing new products and manufacturing solutions. Producing attractive client-facing drawings, 3D models, and precision production drawings ready for CNC. Translating designer visions into clean specifications. Leading research and development and managing production in the metal department. Process engineering and improvement across design, production, project management, quality control, and sales.

Exhibit Designer | ET Global | Suwanee, GA | 2016-2020

Designed engaging trade show exhibits to drive sales for clients and secure client relationships. Translated specifications into compelling designs loved by clients. Leveraged production knowledge to ensure practicality. Handled multiple projects at once for multiple project managers with time constraints. Clients included Kimberly-Clark, Astec Controls, Johnson Controls, Ziehm, Franke, Draeger, and Salice.

Co-founder, Design Director | Fiscortes STUDIO | Mexico City, MX | 2015-2016

Designed furniture for retail stores from initial hand sketching, product visualization, and final installation in DHL retail stores nationwide.

3D Designer | Expotechnik Mexico | Mexico City, MX | 2010-2012

Designer in charge of conceiving, developing, and executing design concepts and proposals. Managed and delivered fast-paced projects which included 3D modeling, producing renderings and final layout for client review, finalizing construction plans, and overseeing final construction. Selected to join to U.S. office based on high performance, versatile skill set, and productivity.

Furniture Designer | Mexican Government | Mexico City, MX | 2009-2010

Designed furniture for museums and material for exhibition pieces to highlight and conserve indigenous art for the National Commission for the Development of Indigenous Cities.

Education

Master of Science in Mechanical Engineering - Design Specialization

National Polytechnic Institute | Mexico City, Mexico | 2012-2015

Bachelor of Industrial Design

Iberoamerican University | Mexico City, Mexico | 2005-2010

English Fluency

Vancouver English Centre (VEC) | Vancouver, Canada | 2015

Software skills

3DS MAX, V-RAY, ADOBE PHOTOSHOP, ADOBE ILLUSTRATOR, AUTOCAD, ALIAS STUDIO TOOLS, SOLIDWORKS, KEYSHOT, VECTORWORKS, CATIA V6, ANSYS APDFL, FORM-Z, PROCREATE APP, SHAPR3D APP, SCULPTURA APP, SKETCHBOOK PRO APP, SUBSTANCE PAINTER. AUTODESK MAYA